Welcome to the Magnetic Messaging Masterclass.
Join Anna Hardy, one of the UK’s leading family photographers and photography educators, as she walks you through a masterclass in magnetic messaging! Find your own unique voice and create a personalised bank of compelling ideas, words and content that will attract like-minded clients, irrespective of which marketing platform(s) you choose to use.
Check out this short video to get a quick overview of what this masterclass is all about.
“Her support for every level of the business from shooting to invoicing, mindset to planning (and everything in between!) has given me the direction, drive and confidence I was desperately lacking. 100% the best investment I’ve made in my business!“
SONYA SMITH
“Anna is phenomenal. Her calm and practical approach has been instrumental in the growth of my confidence and my business. When in doubt, I know I can turn to Anna for solid, kind and spot-on advice.“
EMILY WARD
“I love Anna’s straight forward, authentic approach. Every resource she prepares shows her attention to detail, and her communication style is clear and has something for everyone. I can’t recommend Anna’s education enough.“
CATHERINE HARDER
Never again wonder what to say!
Anna will lead you through a series of exercises that will help you get unstuck with promoting your business and generate a wide range of compelling, personalised content your ideal client will love.
Outcomes
By the end of this masterclass, you’ll…
- Understand some key principles of marketing and effective messaging
- Avoid common marketing mistakes
- Have a clear understanding of your ideal client and what they want from you
- Create a bank of compelling content across 15 types of messaging that your ideal client wants and needs to hear
Topics covered in this masterclass
- What it means to be magnetic to your clients
- How to nail the who, what, where of marketing
- Getting clear on your ideal client
- Choosing the right marketing platforms for you
- Imbuing your messaging with your own personal experiences and character
- Ensuring your ideal clients understand how you can help them on a deeper level
- Getting inside the head (psychographics) of your ideal client
- Building loyalty and affinity
- Using past clients to help find new ones
GOT QUESTIONS? NO WORRIES!
Here are some frequently asked questions.
WHY IS THIS FREE, WHAT’S THE CATCH?
No catch, we are simply on a mission to educate and empower photographers all around the world to become better business people. If after the masterclass you feel that you’d benefit from Anna’s one-on-one coaching, you’re welcome to ask her for more information about that. Once you’ve implemented what you’ve learnt, you’re also welcome to try Studio Ninja for free for 30 days and start streamlining and automating all your business processes.
WHAT DO I NEED FOR THE WORKSHOP?
Nothing other than an open mind, a willingness to learn new information and business strategies and whatever you need for taking notes.
WILL THERE BE A RECORDING?
No, not at this time. We encourage live participation so prepare yourself for a fun, informative and interactive session! If you’re interested, then make sure you register and do your best to show up on time and ready to rock ‘n’ roll!
HOW CAN I BE SURE THIS WILL BE WORTH MY TIME?
- If you are you looking to start or grow your photography business?
- Do you find yourself struggling to think of what to do next?
- Have you lost touch with the joy of photography?
If you answered yes to any of these questions, then this webinar will be the most important use of your time imaginable.
Who is Anna Hardy?
Anna is a food-obsessed, adventure-loving mum-of-two from Manchester, UK. After 15 happy years in the industry, she’s one of the country’s leading family photographers, working with amazing families and kids’ brands all over the UK, as well as running workshops, courses, a membership and mentoring for other photographers, helping them to develop and grow their own businesses.
Anna believes in finding your own unique strength and worth, and building from these a fulfilling business that’s completely aligned with your own individual priorities and values. She believes that moving your business forward doesn’t have to be overwhelming and difficult… That you can strip it all back, shut out the noise, focus on your own unique path and use simple, achievable strategies that get you big results without running yourself into the ground.